Lou Cove is the author of Man of the Year, a memoir about the year when he served as “campaign manager” for Playgirl magazine’s Mr. November 1978. It worked, Mr. November won.
An editor and journalist for the first ten years of his career, his Man of the Year experience got him hooked on campaigns: He has raised more than $70 million for nonprofit organizations and continues to advise national nonprofits of capacity building and sustainability.
Lou lives in Amherst, Massachusetts, and he hasn’t seen a new copy of Playgirl since 1980.